I just learned Rush lost another sponsor today. That’s two more since he “apologized.” The most recent dropout is ProFlowers. The other former advertisers are Quicken Loans, Sleep Train, Sleep Number, Citrix Systems Inc., Carbonite and LegalZoom.
Next goal: Getting Rush off of Armed Forces radio.
There were a lot of stories last year about Rush’s ratings dropping about 30%. I haven’t found anything recent, so I don’t know if they’ve pulled up again. He’s got four years to go on an eight year, $400 million contract with Clear Channel. He may have the highest rated radio show in the world, but it’s still a radio show. How many advertisers can Clear Channel lose and still make a profit?
Some rightie bloggers are trying to organize a counter-boycott to support Rush. I don’t think they appreciate that the recent flaps over women’s health care have tapped into something much deeper and broader than the usual games we play online.
And I’m thinking it would not be a bad thing for Some People to learn to be afraid of pissing off women.